An IIFYM (If It Fits Your Macros) supplement subscription box, approach to fitness, nutrition and diet.

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FAT LOSS & WEIGHT LOSS 

⭕️FAT LOSS & WEIGHT LOSS⭕️ ⠀ Old but GOLD. I had to re-share this even though it’s gone wild through instagram quite a few times. Oh well, for those who haven’t seen it.. there y’all go! ⠀ Did you know this? I bet all of you wonder why, even if you start dieting, your weight […]

Get The Most From Your Smoothies!

How to get the most from your smoothies Homemade smoothies have boomed in the fitness industry over the last year, a quick and easy way of getting your 5-a-day into just one tumbler, what’s not to like? A smoothie differs from a juice because instead of the pulp being strained away, the fiber is retained, […]

Flexible dieting or strict nutrition

Flexible dieting or strict nutrition   What’s so flexible about dieting anyway? When I think of flexible dieting, I think about big haired individuals wearing spandex doing stretches to 80’s music…. Nothing to do with flexible dieting, it’s just an amusing image my brain conjures up. So, what exactly is flexible dieting? First let’s discuss […]

IDOLIZED VS DEMONIZED FOODS

We like to idolize and demonize most things. We crave affirmation that what we believe in is universally correct. An example can easily be found in those idolizing their favourite sports team, whilst demonizing that team’s bitter rival. Yet if put into non-emotional context, both teams are merely trying to beat each other by the […]

Vegan athlete interview: Tsuki Harris

Vegan Athlete interview: Tsuki H Today: Tsuki “H” Harris, a natural bodybuilder who has competed with drug-tested federations in both Figure and Physique/Women’s bodybuilding. Tsuki has won regional shows and placed top 5 in Britain. She’s also a Personal Trainer and group fitness instructor – so her vegan diet needs to fuel plenty of activity beyond […]

High Fat High Carb: Killer Combo

We’ve all heard that fat is bad for us, and now we’re all hearing that carbohydrates are bad, truth is…. it’s all a load of bull. We NEED carbohydrates and fats in order to survive and lead a healthy life, without a sufficient amount of these two macronutrients (along with protein) you will suffer from […]

The Sunshine Vitamin

Vitamin D is a fat-soluble vitamin that our bodies produce in abundance in many parts of the world, however due to the UK’s northern latitude and limited sunshine, deficiency is a common problem faced by many. Also known as ergocalciferol and cholecalciferol, this vitamin is produced in the skin when exposed to sunlight and is also found in some […]